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Fundamentals [clear filter]
Friday, April 22
 

09:45

International
Limited Capacity filling up

This session is first come first served with attendees with wristbands getting early access fifteen minutes before the talks start. Adding a session your personal schedule doesn't guarentee a place for the talk. 

William Cecil

Localising Your Global Search Strategy: Key Considerations for Tackling Multiple Territories

Moderators
EM

Emily Mace

Head of SEO, Oban Digital
Emily works on the overall strategy and development of International SEO campaigns for clients. She focusses on the development of strategies to help clients such as BBC World Service, De Beers, Sports Direct and Cisco achieve the best results and provide meaningful insights into their ROI for different campaigns and goals. Emily has 19 years experience of both SEO and IT training.

Speakers
WC

William Cecil

Senior SEO Manager, Traffic Optimiser
Will Cecil’s passion for SEO was ignited when he discovered the Adsense program in 2007. He has been experimenting & perfecting SEO strategies on a local and global scale ever since. He's spent the last 4 years working across some of UK's biggest retailers & international businesses.


Friday April 22, 2016 09:45 - 11:00
5. Deep Dive Founders Room

11:30

Fundamentals
Limited Capacity filling up

This session is first come first served with attendees with wristbands getting early access fifteen minutes before the talks start. Adding a session your personal schedule doesn't guarentee a place for the talk. 

Sonia Mazzotta

Getting into Google News: why it's worth it

Rachael Dines
Fundamentals of Video SEO

Andrew Halliday
Basic Guide to Sever Analysis

Raj Nijjer
How Listing Data Impacts Local SEO for Enterprise and Brands

Moderators
LM

Lisa Myers

CEO & Founder, Verve Search
Lisa Myers is the Founder and CEO of award winning SEO agency, Verve Search, with over 10 years of experience in SEO. She has also been a keen speaker at over 30 conferences all over the world. A true SEO at heart, Lisa prides herself on being ahead of the curve, being able to move quickly and adapt to the ever changing landscape of search, of which several national and international awards are testament to.

Speakers
RD

Rachael Dines

Director of Marketing & PR, Shake It Up Creative Ltd
A Chartered Marketer and former UKTI International Marketing Program Scholarship Place Winner, Rachael gets hands-on with the marketing and PR for an array of SMEs on a daily basis. | | Her 14 years of experience spans many industries including software, travel, publishing, professional sport and she is also an approved Enterprise Nation Adviser for small businesses. | | Rachael's passion is helping businesses embrace both digital and... Read More →
AH

Andrew Halliday

Head of SEO and PPC, Ebuyer.com
Self confessed SEO geek. Fell into the SEO industry by accident but now I am hooked. Specialising in more of Technical SEO aspects of the role.
avatar for Sonia Mazzotta

Sonia Mazzotta

Head of SEO, Global University Systems
An ambitious SEO person who worked within the industry for 4 years. I started as a link builder. I mentor SEO to people.
avatar for Raj Nijjer

Raj Nijjer

Vice President, Partnerships, Yext
As VP of Community, Raj oversees community development at Yext, a global Digital Location Management (DLM) leader based in New York. Raj also ​serves as Publisher of GeoMarketing, a daily location and mobile marketing news site designed to help CMO’s and marketers better connect with today’s mobile consumers.


Friday April 22, 2016 11:30 - 13:00
5. Deep Dive Founders Room