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Friday, April 22 • 16:10 - 17:15
Content Strategy

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Laura Hampton
How to Build Useful Audience Personas to Guide Your Digital Strategy

Mike Essex
Internal Communications: How to turn employees in to your greatest marketers

Hannah Butcher
Hello, my name is blogger. Don't make me mad!

Moderators
Speakers
HB

Hannah Butcher

Digital PR Specialist, White.net
Hannah has been working in the digital marketing industry for over six years. As a lifestyle blogger, she is passionate about good outreach as she sees many bad examples coming into her own inbox. In her spare time she eats burgers and then writes about them.
ME

Mike Essex

Petrofac
Mike is a serial jack of all trades who has written five books (fiction and non-fiction), worked in in-house and agency side roles, and once convinced hundreds of companies to give him his Christmas for free (presents, tree, turkey and all the trimmings).
avatar for Laura Hampton

Laura Hampton

Digital Marketing Manager, Impression
As digital marketing manager at Impression, I work with a young but perfectly formed team of creative marketers and developers. | | From our Nottingham HQ, we provide SEO, digital PR, PPC and content campaigns to clients from around the UK and beyond and across a range of industries and business sizes. | | When I'm not working, I can usually be found jumping out of planes and recently represented Team GB at the Skydiving World Cup.


Friday April 22, 2016 16:10 - 17:15
1. Concert Hall

Attendees (202)